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Some critics noted that 'I Bet' was the first time the Ciara weighed in on her break-up with Future, and wrote that the track 'bit back at Future' and was essentially Ciara's take on their split.
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Regarding the subject of the track's lyrics, a number of journalists opined that they were based on Future, and in part insulted him as a diss track. Later in the song, it is revealed that in the situation, Ciara is not as boastful as the chorus would suggest and tells a story of the pain of finding a new lover when her future was planned with her former one. The track's hook serves as a revelation that the singer's former lover will want her back, manifested in the lines, 'I bet you start loving me / As soon as I start loving someone else / Somebody better than you / I bet you start needing me / As soon as you see me with someone else / Somebody other than you'. Despite her ex-lover's wrongdoings, Ciara admits she still loves him, namely in the lyric, 'I'm singing this song 'cause I love you… Right now it's killing me 'cause now I have to find someone else when all I wanted was you'. 'I Bet' goes through the motions of feeling bitter, by acting as a callout of her former love interest's new girlfriend, manifested in the line, 'Is that your bitch over there givin' me the ugly stare / The one with the silicone ass and the Brazilian hair'.
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Described as a realest, scathing breakup song, its content feature the singer making a stand to tell-off an ex-lover for not appreciating her. 'I Bet' also details a story about life in the public eye. They are aimed at an ex-lover who took Ciara for granted, and see her relive a relationship gone awry. The lyrical content in 'I Bet' are based on subjects of betrayal, trust issues and infidelity in a romantic relationship. Several acoustic snippets of the track alongside visuals from the singer's shoot with L'Uomo Vogue were also released on January 27. 'I Bet' was made available on streaming media the same day. The song was then solicited to rhythmic and urban contemporary radio in the United States with an impact date of January 27, 2015. The track serves as the lead single from Ciara's upcoming sixth studio album, Jackie, and was released by Epic Records as a digital download on January 26, 2015. The artwork was shot during a photoshoot for L'Uomo Vogue with whom Ciara partnered with for the release of 'I Bet'. The single's cover artwork, a black-and-white close-up of Ciara's face, was first posted on Instagram by the singer also on January 13, 2015. Following its premiere, publications noted that the release of the song was reminiscent of Ciara's 2012 single 'Sorry', which also served as a comeback for the singer in the form of a ballad. 'I Bet' then received a surprise premiere online by Billboard later that evening.